Posts Tagged ‘sticker’
New App for Check In Junkies! CheckIn King
Posted: October 30, 2011 in Facebook News, Google News, Iphone News, Mobile News, Mobile News TV, QR Code, Smartphone News, Social Media NewsTags: android, app, application, barcode, check in, facebook, foursquare, google, Marketing, Mobile, new, phone, promote, promotion, QR, Smartphone, Social Media, sticker, Technology, twitter, youtube
Facebook Fan Page Strategy- Free Social Media Marketing Plan: The Top 3 Ways to Have a Facebook Fan Page that Will Actually Attract Fans!
Posted: April 11, 2011 in Facebook News, Social Media News, UncategorizedTags: 101, 2-d, ads, android, application, bar, barcode, blackberry, brochure, Code, Codes, design, Estate, Generate, how, how to, iphone, Marketing, Mobile, NFC, phone, print, promote, promotion, QR, QR Code, quick, Real, Real Estate, report, response, roi, Scan, scanner, seller, sign, smart, Smartphone, stats, sticker, StickerScan, StickerScan.com, Tagging, Technology, to, trend, URL
If you have your own business, then you probably know by now that, even if your business is a physical bricks-and-mortar establishment such as a Real Estate business or a Flower shop, establishing a well-known and well-branded Online Presence is one of the most important things for you to do.
And setting up a Facebook FanPage to communicate with your customers, advertise upcoming sales or promotions and attract new business or clientele is one of the most fun and effective ways to do so!
So…what are some of the top and most important Social Media Strategies for setting up a truly effective Facebook FanPage for your business?
Here are the Top 3 Facebook Fan Page Strategies that You should be Using Now to Build Your Brand and Attract More Fans!
1- Be “Like-able”: First of all you need to understand that when it comes to Social Media one of the top rules is to actually connect and be Likeable!! And if your Facebook Fan page doesn’t reflect the kind of atmosphere that your target audience is looking for then they probably won’t stick around for long!
2- Stay Current and Update Your Facebook Fan Page Frequently: Another important Facebook Fan page strategy is to be sure to keep your page fresh and current with relevant and helpful tips and advice or news about your particular business or store. Do you have any giveaways that you’re hosting? Let your fans know! Did you recently write an amazing and helpful article full of amazing tips that your fans would want to hear about?? Post it on your fan page!! If you let your page get old and stagnant and don’t update it regularly, your fans will get bored and stop following you, so be sure to stick with it and keep it fresh and exciting!
3- Keep Your Facebook Fan Page Social & Make it Interactive: Now this is one of the Facebook Fan Page strategies that seems to be the most tricky for people, but remember, the key to being interactive is to remember that Facebook is a SOCIAL Media! It is all about connecting, being social and cultivating relationships. Ultimately, it really doesn’t matter how flashy or impressive your fan page is if you aren’t using it to truly connect with your friends and fans!
Join the Conversations!! Now, taking it just a step further…. if you really want to take your Facebook Fan Page Strategy to the next level, then something you CANNOT afford to overlook is the importance of YOU actually participating in the conversations and comments going on on your Fan page!
Stay in Control! Don’t just set up your page and then leave it for your fans to take over and create a bulletin board full of spam and links that do nothing to support your business or the purpose of your fan page. Monitor your Facebook FanPage daily to be sure there is no spam or links that you don’t want to be a part of your page.
Talk and Listen! Don’t just use your page as a means for advertising for your business. Your Facebook Fan Page can also be an excellent way to listen to your audience and find out their needs and wants. Social Media, and Facebook specifically, provides a unique opportunity for businesses to really engage your customers and potential customers and then improve their services and products by getting to know even better what they want! So be sure to have true, 2-way conversations on your fan page. When your fans make a comment or ask questions, be sure to respond. The more you can add value and connect with your fans, the more effective your fan page will be!
True, it can take a little extra effort on your part to take the time to engage the fans and clients on your page but going that extra mile is the most important part of a successful Facebook Fan Page Strategy that will help to encourage your fans and customers to keep coming back! And ultimately, that’s the whole goal of setting up an Online Presence with a Facebook Fan Page. You want to promote an exceptional brand right? Well, following these tips will ensure that you do just that. Cultivate relationships, add value and connect with your fans!
Next, continue learning more about developing an effective Facebook Fan Page Strategywith the Top Online Internet Marketing Techniques of a Free Social Media Marketing Plan.
Emily Stoik is an Online Marketing Coach, Mentor and Corporate Trainer for what is arguably the World’s Largest Internet Marketing School available today, The Internet Marketing Mentoring and Coaching Center. Emily and her husband are dynamic team leaders that train both Total Beginners and Seasoned Entrepreneurs around the world to achieve Financial Freedom through proven business tactics and On-Going Education to stay ahead of the trends and remain competitive in the marketplace today.
Source: Visit Make1KaDay.com for more information
Creative marketers find new uses for QR codes
Posted: April 10, 2011 in QR CodeTags: 101, 2-d, ads, android, application, bar, barcode, blackberry, brochure, Code, Codes, design, Estate, Generate, how, how to, iphone, Marketing, Mobile, NFC, phone, print, promote, promotion, QR, QR Code, quick, Real, Real Estate, report, response, roi, Scan, scanner, seller, sign, smart, Smartphone, stats, sticker, StickerScan, StickerScan.com, Tagging, Technology, to, trend, URL
Facebook-Enabled Phone One Step Closer To U.S. Launch
Posted: April 10, 2011 in Facebook News, Mobile News, Smartphone News, Social Media NewsTags: 101, 2-d, ads, android, application, bar, barcode, blackberry, brochure, Code, Codes, design, Estate, Generate, how, how to, iphone, Marketing, Mobile, NFC, phone, print, promote, promotion, QR, QR Code, quick, Real, Real Estate, report, response, roi, Scan, scanner, seller, sign, smart, Smartphone, stats, sticker, StickerScan, StickerScan.com, Tagging, Technology, to, trend, URL
Just days after the INQ Cloud Touch, once called the first official Facebook phone, launched in the U.K., the device passes its first United States debut hurdle: the FCC. Rumors are swirling of a United States launch as soon as late summer, 2011.
While no official carrier has been announced, the Android Community speculates AT&T will carry the phone with a purchase price of around $500 without a contract, and $30 with a contract. AT&T has neither confirmed nor denied the speculation, but considering testing included GSM 850 and 1900 bands, as well as WCDMA Bands II and V, AT&T seems the logical carrier.
U.K. customers are reporting specs for the phone, which include the Android 2.2 Froyo operating system, with a Qualcomm MSM7227 800MHz processor, 3.5” touch screen, 512MB of internal storage, GPS, WiFi, bluetooth, 5 MP camera and a sliding QWERTY keyboard.
While these are good specs for any smartphone, Facebook integration is at the heart of the phone’s marketing plan. As the pictures attest, the phone’s homepage is designed for easy Facebook tracking, and the QWERTY keyboard is ideal for quick status updates.
The phone is sure to be well received among American Facebook users, which is a broad market that encompasses a wide age range. But, the question remains: Will AT&T help or hurt the phone’s popularity?
50 Creative Uses of QR Codes
Posted: April 10, 2011 in QR CodeTags: 101, 2-d, ads, android, application, bar, barcode, blackberry, brochure, Code, Codes, design, Estate, Generate, how, how to, iphone, Marketing, Mobile, NFC, phone, print, promote, promotion, QR, QR Code, quick, Real, Real Estate, report, response, roi, Scan, scanner, seller, sign, smart, Smartphone, stats, sticker, StickerScan, StickerScan.com, Tagging, Technology, to, trend, URL
QR codes are fast becoming a powerful force in marketing, acting as a connector between the physical world and the web. People see a QR code, scan it, and are suddenly engaged in your message (when you do it right.)
There are plenty of creative ideas for how businesses, non-profits and municipalities can use QR codes to market and communicate themselves better to their stakeholders. Here are 50 that I came up with or stumbled upon.
QR Codes on bus stops, train stations and subway stations: A quick scan would give you real time information on when the next bus, train or subway would arrive.
Posted next to paintings and sculptures at museums. Great for visitors who want to learn more about the artist, the time period, and the reaction to the photo. Could also include links to other work by the artist, related artists, and even the ability to buy the image on a mug or poster at the museum shop.
As part of a personalized direct mail piece. Each QR code can go to a PURL (personalized URL (Uniform Resource Locator)).
On historical sites and on walking trails. Sure, a plaque is fine for grandma, but I’d like to delve deeper, whether with a wikipedia entry, or an video of a local historian explaining the significance of the site.
At video kiosks. QR codes can appear as people interact with your kiosk, whether it’s at the mall or your place of business.
On For Sale signs. Whether residential or commercial, for sale signs could include codes that had all the information a sell sheet includes, plus video walkthroughs.
Email newsletter signups. Build your subscriber base by having quick links to an email signup box.
E-learning. Have your QR code generate an email that starts an autoresponder, sending daily emails filled with lessons and related information.
Next to packaged food in groceries. Give shoppers quick access to recipes that include the ingredients they see on the shelf.
In a jigsaw puzzle. This would create some real engagement as the user would have to put together the puzzle before scanning the image.
On produce. You could include information about the farm, organic vs. conventional growing, best by dates, etc.
Buying coffee (or anything else.)Like Starbucks does.
On bottles of wine. It would be nice to be able to get info about the vineyard, and maybe buy a case of that bottle I enjoyed at the restaurant.
On tags for sustainable clothes. Is that piece of clothing really sustainable? Let’s quickly scan and see it’s story.
For conference signage. Next to the name of the upcoming sessions in each room would be the QR code so you could get the full description, speaker bios, and see if there’s any room left.
On conference name tags. SXSW has been doing this for at least a year or two. Why trade business cards when you can just scan them. Now, don’t you feel all TSA?
Click on the name tag to get yours now
Written in calamari ink on diners’ plates. You can’t make this stuff up.
On jewelry. Examples abound.
As part of interactive maps. Check out this example from Town Graphics.
At the bottom of all newspaper and magazine articles. Then you could quickly get to the online version and see the comments that other readers had left.
On liquor bottles. Linked to drink recipes; this would be especially good for new drinks you’re bringing to market.
On building permits. New York City is already doing this.
On the fliers that you find under your windshield wipers at the mall. One example might be an offer for a car wash; the URL would give you the discount code and directions to the car wash offering the deal.
On the safety bar ads on ski mountain chair lifts. These days, everyone on the mountain seems to have a smart phone, and they’re going to be a captive audience for 5 – 10 minutes, sitting on that chair going up the mountain.
Inside elevators. If I ran a dry cleaning service or something else that helped busy executives out I’d advertise inside elevators in tall buildings. Other good options might include flowers (for spouses left at home with the kids), discounts on take out food, etc.
In bar bathrooms. I often see Home Runners and cab companies advertising above the urinals in bars. (Hey, what can I say? I frequent classy places.) Why not make it easier for patrons to get a safe ride home, rather than drunk dial a wrong number?
Within a video game console to share avatars. Nintendo is already doing just that.
To get more people to sign a petition. Like the one for cleaning up the BP mess.
At bars, clubs and anywhere else music is playing. Sure, Shazam is a great tool for finding music, and often you can even buy the track you discovered at iTunes or Amazon. But in a loud club you may not be able to suss out the song. If a QR code appeared above the DJ’s head, you could quickly scan the code and purchase that new song.
On the backs of tractor trailers. Because “How’s My Driving?” with an 800 number is so last decade.
On wedding invitations instead of RSVP cards. Scan a QR, save a tree. And a stamp.
As a temporary tattoo. Link it to your Facebook profile or Twitter account.
On a laminated card for trade shows. Instead of dropping a business card in a fish bowl. Booths win because they’ll get all the pertinent info, and the event could give away prizes to the people who get scanned the most.
To encourage community feedback. The library in Groton, CT, does just that.
As wallpaper. Well, it’s better than the wallpaper in our bathroom when we moved in to our house.
On the bottom of flip flops. The imprint they make on the beach…until the tide comes in.
On coffee cups from your local coffee shop. Plenty of advertising opportunities here.
On posters linking to free books. 1st Bank is giving away free copies…of these out-of-copyrighted classics. They also have other boards that link to free sudoku.
On a ball field. Have you seen what the groundskeepers can mow into the outfield these days? They’re artists!
On a human billboard. Think “Eat at Joes.”
As wrapping paper. One company is already customizing this with unique videos attached to QR codes.
On trade show booths. Scan a picture, (be entered to) win a free iPod.
On recipes in magazines. Quick link to videos, reviews and feedback at the website.
For self-guided tours at factories. Scan a code, learn what that dohickey does.
Posted on car windows in dealerships. Perfect for after-hour shoppers.
Scratch and Win cards. It’s not enough to have them scratch off the card, make them scan that card to see if they’ve won.
On movie posters. QR code takes them to a preview of the movie.
On cocktail napkins. The code could take networkers to the sponsor’s site, the beverage’s site, or some networking site with photos, so you can connect with people after the event.
In TV ads to make them interactive.
Business cards. ‘Nuff said.
I’m sure this is just the beginning. If you’ve got a great idea for a QR code for marketing or communications, or if you’ve seen something in the wild, please feel free to share it below.
Some resources used for this list:
- 8
Recent Examples of Using QR Codes - QR Stuff
Examples - 37
Examples of Using QR Codes - QR
Codes…oh, the World of Possibilities
3 mobile technologies you can benefit from
Posted: April 9, 2011 in Iphone News, Mobile News, QR Code, Smartphone News, Social Media NewsTags: 101, 2-d, ads, android, application, bar, barcode, blackberry, brochure, Code, Codes, design, Estate, Generate, how, how to, iphone, Marketing, Mobile, NFC, phone, print, promote, promotion, QR, QR Code, quick, Real, Real Estate, report, response, roi, Scan, scanner, seller, sign, smart, Smartphone, stats, sticker, StickerScan, StickerScan.com, Tagging, Technology, to, trend, URL
How QR codes can help your restaurant marketing
Posted: April 6, 2011 in Mobile News, QR Code, Smartphone NewsTags: 101, 2-d, ads, android, application, bar, barcode, blackberry, brochure, Code, Codes, design, Estate, Generate, how, how to, iphone, Marketing, Mobile, NFC, phone, print, promote, promotion, QR, QR Code, quick, Real, Real Estate, report, response, roi, Scan, scanner, seller, sign, smart, Smartphone, stats, sticker, StickerScan, StickerScan.com, Tagging, Technology, to, trend, URL
This guest post is by Shashi Bellamkonda, Social Media Swami at Network Solutions, a company that helps small businesses establish an online presence and conduct online marketing. Learn moreabout Bellamkonda and his love for curry and for small business.
Smartphones are now more popular than ever. According to eMarketer estimates, there are 73.3 million U.S. smartphone users in 2011, and 44% of them use their phone to research products. Quick Response codes, QR codes, read like bar codes when scanned by a smartphone and return information back to the phone (you may need a bar code scanning app, which is usually free). This could be a URL or Web address or business-card information or even an offer. I have seen them being used on business cards, brochures, magazine ads, trade show booths, contests, fliers and more.
As restaurant owners, you probably have a lot of customers who use smartphones. You might actually find them checking in to your establishment on Foursquare or Gowalla, which are location-based phone apps. You can capture this fascination for apps and smartphones through the use of QR code technology several ways:
- Carry-out menus: Print a QR code on your carry-out menu along with your phone number. As QR code scanning apps get easier to use, the code can take the user directly to dialing your restaurant.
- Business cards: Add a QR code on the back of a business card so that the address and complete contact information for the restaurant can be stored on the user’s phone contact list.
- Linking photos to recipes: When restaurants have pictures as part of menus or brochures they can add a QR code to link to a recipe on the Web.
- Coupons: On discount coupons, use QR codes to make it even easier to use them.
- Link to your Facebook page: In order to continue to engage your customers, encourage them to join your Facebook page by a QR code that takes them to your Facebook page.
As this technology gets more adaptable you may discover other ways to use this code. Here are places where you can generate your own QR code:
Also, see this useful infographic on QR codes from Brian Asner. As your customers go mobile, the best reason for you to embrace a mobile technology is to make it more convenient for your customers to do business with you. We have touched the surface, but you might have other exciting ideas on the use of QR codes. Tell us in the comments.
Source: smartblogs.com
Facebook launches unified mobile site, announces 250 million mobile users
Posted: April 6, 2011 in Facebook News, Mobile News, Smartphone News, Social Media News, UncategorizedTags: 101, 2-d, ads, android, application, bar, barcode, blackberry, brochure, Code, Codes, design, Estate, Generate, how, how to, iphone, Marketing, Mobile, NFC, phone, print, promote, promotion, QR, QR Code, quick, Real, Real Estate, report, response, roi, Scan, scanner, seller, sign, smart, Smartphone, stats, sticker, StickerScan, StickerScan.com, Tagging, Technology, to, trend, URL
Facebook has announced that its two mobile sites — m.facebook.com and touch.facebook.com — have been unified, bringing a simpler mobile experience to Facebook users. And there are a lot of those — a quarter billion, according to Facebook.
Smartphone users won’t be losing any functionality because of the consolidation. If your phone supported the enhacned features offered by touch.facebook.com, the new site will automatically flip the switch when you visit.
Rolling the sites together helps simplify things for Facebook’s developer team. Now changes can be pushed to a single site instead of two separate sites, which makes it easier to ensure that all mobile users receive a nearly identical experience regardless of the device they’re using.
The new Facebook mobile can also check to see if your phone supports geolocation. If it doesn’t, you won’t be seeing much of Facebook Places — which obviously relies heavily on geolocation. Images can also be optimized on the fly to keep page performance from suffering on less powerful devices. You can see the three different versions of the share button below, courtesy our friends at TechCrunch.
Ten ways marketers can use QR Codes
Posted: April 6, 2011 in QR Code, UncategorizedTags: 101, 2-d, ads, android, application, bar, barcode, blackberry, brochure, Code, Codes, design, Estate, Generate, how, how to, iphone, Marketing, Mobile, NFC, phone, print, promote, promotion, QR, QR Code, quick, Real, Real Estate, report, response, roi, Scan, scanner, seller, sign, smart, Smartphone, stats, sticker, StickerScan, StickerScan.com, Tagging, Technology, to, trend, URL
QR (Quick Response) codes are much talked about at the moment, but will the adoption of such a simple yet powerful code change the landscape of digital marketing in 2011?
Here are ten ways that QR codes could be implemented into businesses, whether B2B or B2C. You will have heard of some of these, but i’m sure there are a few you haven’t…
A QR code is one of the easiest codes to set up, as in essence in it is a barcode with a URL attached. The QR code can link to any page the owner specifies, saving the need for manual entry of a URL.
Some brands have already starting adopting QR codes in their editorial and used it in very engaging ways, but 99% of brands haven’t. The potential is there for QR codes though, and their uses are almost unlimited.
Here are ten ways that QR codes could be implemented into business:
Till receipts
Placing a QR code on the bottom of a till receipt has not as far as I have noticed been implemented fully across retail. This is such a simple and cost effective way of engaging with a consumer especially for brands with a mobile savvy demographic.
Product labels
Whether on swing tickets or on the printed product information the QR code could link to a dedicated landing page that brings up all of the product information.
Consumer mailing
Why not place a QR code on the bottom of all printed and digital communication directing to the landing page showing further content or indeed encouraging readers to opt in to electronic mailing rather than postal.
In shop windows
Direct consumers to your store page for the location allowing them to bookmark the details including opening hours etc.
Public transport
How often do you look at the seat in front of you when on the train? Why not put a QR code on the back of every seat and sell the advertising space, the great thing is the URL can be changed without the need to re-label the seats. Advertising opportunity also exists on the label.
At conferences
We all have badges scanned but using QR codes on stands allows potential clients to bookmark your chosen contact details, saving business cards and helping to engage the client.
On business cards
The humble business card could do with a face lift, why not QR the card and allow a landing page of detail about the business or individual.
Newspapers
On every offline ad, put the QR code to divert to a digital experience or Facebook page.
Prescriptions
Every drug sold comes with guidelines, place a QR code on the packaging allowing the patient to quickly view the instructions online.
Swimwear
This one is a little different and tongue in cheek but that’s no bad thing. Print a QR on the back of trunks or bikinis very similar to the year that Aussie Bum print on their swimwear linking to the wearers Facebook profile.
There are a few ideas that I have not put on here because they are probably beyond 2011, like projecting QR codes on buildings as well as placing them on billboards, or councils putting them on penalty notice charges, council tax bills etc, allowing us to go straight to the payment portal.
The above list contains practical uses in digital and offline marketing for QR codes, we’ll see if any come to fruition when I review this post in 2012.
Lee Carpenter-Johnson is Head of E-Commerce at Jane Norman and a guest blogger on Econsultancy.
Source: econsultancy.com
Social Media Lessons Businesses Can Learn from Jimmy Fallon
Posted: April 5, 2011 in Facebook News, Social Media News, UncategorizedTags: 101, 2-d, ads, android, application, bar, barcode, blackberry, brochure, Code, Codes, design, Estate, Generate, how, how to, iphone, Marketing, Mobile, NFC, phone, print, promote, promotion, QR, QR Code, quick, Real, Real Estate, report, response, roi, Scan, scanner, seller, sign, smart, Smartphone, stats, sticker, StickerScan, StickerScan.com, Tagging, Technology, to, trend, URL